Shanda partners with Zapak to bring Crazy Kart in Indian Market
Mumbai, Apr 16 (UNI) Shanda Interactive Entertainment Limited a leading interactive entertainment media company in China, announced today that it has granted an exclusive right to Zapak Digital Entertainment Ltd or Zapak for operation of Shanda's in-house developed online racing game Crazy Kart in India.
Zapak is India's leading full-service gaming company under Reliance Entertainement, which is a subsidiary of Reliance ADA group, one of India's three largest privately held companies.
Crazy Kart is currently under closed-beta testing in India and is expected to enter commercial operation in the second quarter of 2008.
''We are very excited to work with Zapak, India's top game company, in bringing our high quality Crazy Kart to Indian users.
This marks another importance milestone since we initiated our efforts to explore overseas opportunities last year,'' said Mr Qunzhao Tan, President of Shanda.
''We are proud to partner with Shanda, China's largest online game company, to create significant inroads in the online game space in India. We believe that based on Shanda's strength in development and Zapak's leading position in the Indian market, Crazy Kart will record great success in the future,'' said Rajesh Sawhney, President of Reliance Entertainment.
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