International media trends at Broadcast Asia show

Mumbai, Mar 13 (UNI) Latest trends and technology in the media sector will be on display at the Broadcast Asia show of Singapore to be held between June 17 and 20.

The highlight of the show would be the Super Hi-Vision (SHV), which will be exhibited in Asia, outside Japan, for the first time.

Developed by the Science and Technical Research Laboratories of Japanse broadcasting network, SHV has resolution 16 times higher than HDTV. It is the world's first video system with 4000 scanning lines, delivering utra clear, realistic three dimensional images.

A senior official of Singapore Exhibition Services, Calvin Koh, told newspersons here that the exhibition had attracted over 763 exhibitors, including six from India. A few more Indian media companies had shown inclination to participate in the show.

Singapore, which had taken up a huge space at the home show, is keen to attract foreign media companies to set shop in the country both in content development and also hardware.

Singapore Media Development Authority (MDA) Assistant Dirctor for Communications Phoebe Seow said Singapore's vision was to grow into a vibrant media hub and create a conducive environment for exchange of information and ideas.

It had offered global media giants to be the test bed for innovative applications, services and technologies, she added.

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