Shop Now For National Lipstick Day: Up To 55% Off And Gifts On Lip Colours; Delivery By Tomorrow
Mark your calendars for July 29 as National Lipstick Day brings exciting offers and discounts of up to 55 per cent on top brands.
The Covid-19 pandemic, which began in 2019, significantly impacted the use of lipsticks. Consequently, many people put away lip tints, mattes, and glosses as social events and gatherings were cancelled. However, with the easing of mask mandates and life returning to normal, there is a renewed interest in looking one's best. As a result, the demand for lipsticks has surged once again.

Growing Popularity
Lip products are expanding their lines and gaining sales momentum as people no longer rely solely on eye makeup when stepping out. This trend is evident across various demographics and regions. With clean beauty becoming a significant trend, it influences lipstick choices as well. Consumers are increasingly conscious about sourcing natural ingredients in their beauty products. This shift has led to a rise in vegan beauty brands with numerous new launches in this category.
When searching online for beauty products, lipstick often stands out prominently. Many enjoy trying swatches to see what suits them best or checking out trending colours each season before making a purchase.
Consumer Preferences
The perception of lipsticks has evolved from being seen as luxury items to essential and fun accessories. Sidra Khan, an alumna of Jamia Millia Islamia, shares her love for makeup, particularly lip colour, exclusively with OneIndia. She believes her whole makeup look falls flat without lipstick. She feels that just wearing lipstick can enhance her personality, regardless of whether she has applied any other makeup.
Sales On Lipstick
I. On Nykaa
1. Lakme is offering a 50 per cent discount on its matte shades.
2. Nykaa Cosmetics has a 40 per cent discount on its matte luxe lipstick.
3. Maybelline New York provides a 40 per cent discount on its liquid shades.
4. Charlotte Tilbury offers a 30 per cent discount on its matte revolution tints.
5. e.l.f. Cosmetics is giving a 30 per cent discount on its lip-plumping gloss.
6. Kay Beauty has a 30 per cent discount on its matte drama long-stay collection.
7. L'Oreal Paris is offering a 30 per cent discount on its infallible matte resistance liquid lipstick.
8. Smashbox is providing a 25 per cent discount on its always-on liquid lipstick series.
9. M.A.C. has a 20 per cent discount on its matte lip colour.
II. On Myntra
1. Lakme is offering a 45 to 55 per cent discount along with a free gift, with delivery expected by tomorrow.
2. M.A.C. has reduced the prices of its classic shades by Rs 300, with delivery expected by tomorrow.
3. Huda Beauty has lowered prices by around Rs 300, with delivery expected by tomorrow.
4. Sugar is offering a 16 per cent discount and a gift.
5. Bobbi Brown has slashed prices by Rs 700, with delivery expected by tomorrow.
6. Colourbar is offering a 35 per cent discount, with delivery expected by tomorrow.
7. Maybelline New York is offering a 31 per cent discount, with delivery expected by tomorrow.
8. L'Oreal Paris is offering a 10 per cent discount and a gift, with delivery expected by tomorrow.
9. Smashbox has reduced prices by Rs 200, with delivery expected by tomorrow.
10. Anastasia Beverly Hills has lowered prices by Rs 300, with delivery expected by tomorrow.
III. On Amazon
1. Lakme is offering a 46 to 51 per cent discount on its matte lipstick collection.
2. Maybelline is offering a 26 to 40 per cent discount on its various collections.
3. Sugar is offering a 20 per cent discount on its matte lip colour.
IV. On Beauty By Tira
1. Lakme is offering a 50 to 52 per cent discount.
2. Paese Cosmetics is offering a 50 per cent discount on its high gloss liquid lipstick.
3. Star Struck by Sunny Leone is offering a 50 per cent discount.
Lipstick remains a powerful tool for self-expression and continues to be one of the most popular beauty purchases due to its accessibility and variety. As life returns to normalcy post-pandemic, people are eager to experiment with different shades and styles.
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