#WhatTheFalooda: New Swiggy slang, funny and adorable

New Delhi, Jan 19: The Indian food delivery service Swiggy has come up with a new idea of #WhatTheFalooda to maintain good bonding between its customers and employees.

Recently, through a video ad Swiggy on its official Twitter handle suggested that they believe the world needs less hanger, and more kindness, hence they introduced the idea of #WhatTheFalooda.

The punchline "Sometimes we falooda up" of the Swiggy seems innovative.

According to its official site, Sometimes Swiggy orders take longer time than they should get delivered. Payments also sometimes don't go through. And sometimes there are also issues related to the food that is delivered. And when all these happen, customers get upset, and in that moment of anger, customers might type out a message that unintentionally hurts the Swiggy customer care executives who are trying to solve the issues.

Therefore, the concept of #WhatTheFalooda has been introduced by this food delivery app. The Falooda is a desktop extension that highlights profanity and hurtful words and replaces it with Swiggy's favourite foods. So that while they are working hard to fix the issues of the customers, there are no hard feelings between the Swiggy customers and it's executives.

In the recent ad by Swiggy shows the same where two persons who met with an accident and one fall, players who verbally fight on the ground using all the names of food items as per Swiggy's new punchline "The world needs less hanger, and more kindness."

Words like Bhindi Masala, Matar Pulao, Gaajar ke Halwe, Fruiting Sandwich, Spaghetti and etc are used in it's latest ad.

So, learn to use Swiggy slangs now onwards and spread smile.