BTB inks pact with Future Group's Planet Sports

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New Delhi, Jun 23: Better Than Before (BTB) India, licencee for Greg Norman Collection (GNC) in the country, today said it has entered into a marketing and distribution agreement with Future Group's Planet Sports. "Through this tie-up, Planet Sports will provide an exclusive range of GNC at Planet Sports stores across India," a company statement said.

The entire range offered by GNC will be retailed through Planet Sports' extensive multibranded specialty stores in Chandigarh, Pune, Bangalore, Hyderabad, Gurgaon and Kolkata, it added. BTB plans to set up 10 exclusive GNC outlets by the end of this year and take the number to 50 in the next five years. It is also mulling over introducing MacGregor golf equipment in Indian market soon through golf course pro-shops and sport specialty stores.


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