Josh unveils #MainBhiChampion Filter to Celebrate Olympic Achievements

VerSe Changemakers is thrilled to announce the launch of the #MainBhiChampion filter on Josh, an innovative new feature designed to celebrate India's Olympic heroes and inspire personal success stories across the community. This exciting initiative pays tribute to the historic victories of Neeraj Chopra, Manu Bhaker, Sarabjot Singh, Swapnil Kusale, the Hockey Team, Avinash Sable, and Vinesh Phogat by allowing users to adorn themselves with virtual Olympic medals and a celebratory background.

The #MainBhiChampion filter offers a dynamic and engaging experience that allows users to celebrate India's Olympic heroes while showcasing their own achievements. This innovative filter features visual elements representing the key achievements of Neeraj Chopra, Manu Bhaker, Sarabjot Singh, Swapnil Kusale, the Hockey Team, Avinash Sable, and Vinesh Phogat, including Neeraj Chopra's javelin, Manu Bhaker's air pistol, Sarabjot Singh's shooting target, and Swapnil Kusale's rifle. Users can adorn themselves with a virtual bronze medal graphic, which can be positioned around their neck or head, symbolizing the bronze medals won by India.

The filter also includes an Olympic-themed backdrop adorned with stars, laurel wreaths, and Indian flags to honor the athletes' remarkable accomplishments. To enhance the excitement, animated elements such as countdown timers and sparkles appear as users take their photos or videos, adding a celebratory touch. Additionally, the filter allows for customizable text overlays, enabling users to add personal achievement messages alongside the default options that highlight each athlete's name and medal count.

Sunder Venketraman, Head - Content, Creator Ecosystem & Monetisation, VerSe Innovations Pvt. Ltd. "Through the #MainBhiChampion filter on Josh, we are not only commemorating the incredible feats of Neeraj Chopra, Manu Bhaker, Sarabjot Singh, Swapnil Kusale, the Hockey Team, Avinash Sable, and Vinesh Phogat but also encouraging everyone to highlight their own success stories. This initiative connects Olympic inspiration with personal empowerment."

Parminder Gill, Co-founder & Head of Foundation, Sportz Village, says, "At Sportz Village, our goal is to get kids to play for their holistic development. We believe it takes a Sportz Village to get kids to play, and by fostering a supportive community, we aim to help children become champions both on and off the field. Additionally, we strive to help young athletes at the grassroots in their journey to become elite athletes- thus creating the necessary bench strength of sportspersons for India to perform and win at elite platforms such as the Olympics."

Mr. MP Singh, Founder of ACE SPORTS VENTURE, "At ACE SPORTS VENTURE, our mission is to cultivate the next generation of cricket stars through expert training and unwavering dedication. With my extensive experience from the Sports Authority of India as Chief Cricket Coach, I've designed a program that not only hones technical skills but also fosters a deep love for the game. We are committed to nurturing talent at every level, ensuring that each player reaches their full potential and makes their mark in the world of cricket."

Rida Ali, Executive Director of The Bucket List says "At Bucket List, our mission is to empower every child in reaching their full potential. The #MainBhiChampion filter from VerSe Changemakers is an incredible initiative that celebrates Olympic successes while inspiring personal triumphs. This initiative aligns perfectly with our commitment to support under-resourced children and adolescents, providing them with development opportunities and helping them recognise and celebrate their successes."

The spirit of the Olympics isn't just in the medals but in every Indian heart that strives, dreams, and perseveres. From the bustling streets to the highest peaks, we are all champions in our unique journeys. Together, let's celebrate the spirit of India, where every challenge is an opportunity, and every effort counts. Whether you're conquering daily challenges, breaking barriers, or pursuing your dreams with unwavering determination, you embody the essence of a champion. From the villages to the metros, from the classrooms to the sports fields, every Indian carries the Olympic spirit within.

The #MainBhiChampion filter is now available on the Josh app. Join us in celebrating these incredible achievements and sharing your own success stories.

About VerSe Changemakers: VerSe Changemakers is a leading initiative dedicated to leveraging innovative technology to drive social impact and community engagement. Through creative projects and partnerships, VerSe Changemakers aims to inspire positive change and celebrate achievements across diverse fields.

About Dailyhunt: Dailyhunt is India's #1 local language content platform offering 1M+ new content artefacts every day in 15 languages. The content on Dailyhunt is licensed and sourced from a creator ecosystem of over 50,000+ content partners and a deep pool of over 50,000+ creators. Our mission is to be 'the Indic platform empowering a billion Indians to discover, consume, and socialise with content that informs, enriches, and entertains'. Dailyhunt serves over 350 million monthly active users (MAUs) every month. The time spent per daily active user (DAU) is 30 minutes per user per day. Its unique AI/ML and deep learning technologies enable smart curation of content and track user preferences to deliver real-time, personalised content and notifications.

About Josh: Josh is a made-in-India, short-video app launched in August 2020 by VerSe Innovation. It represents a confluence of India's top 1000+ best creators, 20000 strong managed community of creators, the 10 biggest music labels, 15+ million UGC creators, best-in-class content creation tools, the hottest entertainment formats, and formidable user demographics. Josh has been consistently rated as the leading Indian short-video app in India on the Play Store with 100 million downloads. Josh is currently the fastest-growing and most engaged short-video app in India with over 153 million MAUs (Monthly Active Users), 74 million DAUs (Daily Active Users), and 23 minutes average time spent.

About OneIndia: Oneindia.com is a multilingual news platform, founded in 2006 with an aim to connect people in their own local language. As an independent online publisher, OneIndia has been serving news to millions every day in 11 Indian vernacular languages namely Hindi, Tamil, Telugu, Malayalam, Kannada, Bengali, Gujarati, Punjabi, Marathi, and Odia besides English for over two decades. OneIndia was started with the sole intention of serving the larger online community of users in India - the non-English speaking users. One in every 5 digital users consumes content on the Oneindia platform, as per ComScore. Our early start, activism, enthusiasm, and foresightedness provide an edge and keep OneIndia ahead of the competition in the vernacular space.

About the Sportz Village: Sportz Village, India's largest youth sports organization, was established in 2003 with the belief that play is essential for holistic child development. The organization pioneers structured sports and physical education across schools in India, focusing on improving children's health and well-being through sports. Sportz Village also provides pathways for sporting excellence and collaborates with leading brands and corporates to develop and implement strategic marketing, CSR initiatives, and engagement events. Their mission is to positively impact the lives of children and youth by promoting the importance of play and sports.

About ACE SPORTS VENTURE: ACE SPORTS VENTURE is a premier cricket academy founded by Mr. MP Singh, a retired chief cricket coach from the Sports Authority of India. The academy is dedicated to nurturing and developing cricket talent with a comprehensive training program tailored to players of all ages and skill levels. With decades of coaching experience, Mr. Singh leads the academy with a commitment to excellence and a passion for fostering the next generation of cricket stars.

About The Bucket List: The Bucket List envisions a world where every child has the skills and opportunities needed to realize their full potential. Our mission is dedicated to supporting under-resourced children and adolescents in urban slums by fostering their physical, mental, and emotional growth. Through our comprehensive programs, we strive to create pathways for development, ensuring that these young individuals have the tools to succeed and thrive.