Virtual Innovation: How Trezi’s digital twin solution improved Godrej’s design team efficiency

Introduction

Trezi, a leader in immersive technology, uses virtual reality (VR) to enhance visualization, collaboration, and decision-making in the real estate sector. This case study explores how Trezi's innovative platform helped transform the design team of Godrej Properties' approach to architectural design.

Business Needs

The design team of Godrej Properties chose Trezi's services to achieve greater accuracy in their design process. The goal was to create a virtual model before constructing physical show flats, ensuring all details were accurate and eventually reducing the time and effort spent on corrections. Trezi services offer highly photorealistic environments with detailed modeling, down to the joints between tiles.

Challenges

Godrej Properties Design team has faced significant challenges with traditional methods, which involved lengthy and labor-intensive processes to perfect sample flats. Any errors in these flats could magnify when scaled up, leading to costly and time-consuming corrections.

Solution and Highlights

Trezi provided a new approach to design and planning through its digital twin solutions. By developing detailed virtual models, the Godrej Design team could thoroughly review and correct design flaws even before physical construction began.

• Accurate VR Models: Trezi's platform offered high accuracy in replicating real-world scale and details, crucial for identifying and correcting design flaws early.
• Collaborative Platform: The virtual models were simultaneously accessible to various departments, including sales, marketing, and design, ensuring a comprehensive review process.
• Cost Efficiency: By reducing the need for multiple physical show flats, significant cost savings were achieved.

Benefits

Implementing Trezi's immersive technology brought remarkable results for Godrej Properties:

• Zero Cost of Change: Virtual modeling allowed for extensive review. This eventually helped in precise material selection and getting it right the first time, when constructing actually.
• Ease of Process: The design process became more streamlined, with changes made within the virtual environment.
• Clarity of design & possible wastage: The design team could foresee the possible wastages in the materials used and hence, optimize it for actual construction.
• Cost Savings: The cost of physical show flats was significantly reduced, with nearly a 50% cost cut.
• Time Savings: The time spent on design iterations was reduced by nearly one-third.

"Tackling the traditional challenges of real estate development with immersive technology has always been our vision at Trezi. Seeing Godrej Properties leverage our platform to enhance their design accuracy and streamline their processes reinforces the transformative potential of virtual reality in this industry." - Tithi Tiwari, Founder of Trezi.

"By creating virtual models with Trezi, our cost of change was effectively reduced to zero. This allowed us to make numerous corrections and refinements before physical construction, ensuring a higher quality product for our clients. The detailed virtual environment provided precision and realism, significantly improving our design process." - Neelam Sonawane, Godrej Properties.

Conclusion

Trezi's immersive technology provided the Ddesign team of Godrej Properties with a powerful tool to enhance the design and review process of sample flats. The use of virtual models led to significant cost savings, improved quality control, and a more efficient design iteration process. Despite challenges such as hardware limitations and pandemic-related health concerns, the experience with Trezi has paved the way for innovative uses of immersive technology in real estate, highlighting the balance between virtual and physical models.