Dubai based Aashifa Saleem launches her dream project to help small home grown businesses

"The support really doesn't have to be restricted to a day, but it can be an endless stream of backing for years to come. We are here to reach out to the most appropriate channels to meet and greet with the investors and create a proper funding opportunity and arena to grow."

Normal living is back, hoping to bring some cheer back for small home grown businesses and local markets. Last year, clammy festive seasons due to the pandemic and economic distress caused due to the lockdown have already hit small businesses. But with Christmas and New Year at the door, home-grown businesses, especially offering niche services and products can hope for recovery. It is also a good platform to give a push to the local economy.

Keeping the recent scenario in mind, Dubai based Businesswoman Aashifa Saleem, has recently launched a platform for the small home grown businesses by the name of Passionpreneurs Hub, which is an initiative to help small home grown businesses in the registration process. This community will also help small businesses in developing resourceful promotional strategies and upscale their profit. The dream project is an opportunity for an individual to come in limelight and showcase their talent. The opportunity will directly increase the local market economy and will provide employment.

On her recent venture launch, Aashifa Saleem, Founder, Passionpreneurs Hub, said," It is a dream come true to create such platform. Post pandemic,small businesses have suffered big loss. So the main focus is to provide a platform which will help in driving business revenue. We will cater starting from small exhibition platform to exercise the sales of the product and services provided by small vendors. I have lived a journey from an usher to an Entrepreneur and I know what it takes to reach to a level you have dreamt about. My objective is to ease out the journey for budding home grown business owners, avoid pitfalls by learning from others mistakes. The support really doesn't have to be restricted to a day, but it can be an endless stream of backing for years to come. So I thought of creating Passionprenurs Hub.

Aashifa Saleem is from Bangalore and now lives in Dubai, UAE. She has been in the event business for about 15 years. In due course, she engaged in multiple roles - an event host, artist coordinator, sponsorship sales that made her a pro at event management. All this exposure eventually prepared her for directing intellectual property events for different entities. Being a fantastic communicator helped her to tap into opportunities as an oratrix and a fashion model. After her successful career in events, she came up with an idea to build up a platform where an individual who were not able to get the bigger opportunity, to come under one roof and can grow.

Aashifa Saleem further adds," To win, you got to risk loss, and we will ensure we win together. We are here to create history and give small businesses with top notch quality to our clients, vendors. The idea is to learn, strategize and spread the word in the world via various platforms for the optimum usage for their products and services. We will create a platform where we will address the pros and cons, indulge in talk shows by experts to distinguish your brand from others. We are here to reach out to the most appropriate channels to meet and greet with the investors and create a proper funding opportunity and arena to grow."