Vivek Agnihotri's 4 reasons for the success of 'Pathaan' at box office

Bollywood filmmaker Vivek Agnihotri has listed the reasons behind the success of Shah Rukh Khan's 'Pathaan'.

The movie, which was released on January 25, has minted Rs 498.85 crore at the India box office. The worldwide gross collection of the movie stands at Rs 946.01 crore.

Trade trackers are now hoping that 'Pathaan' becomes the fifth Indian movie to cross Rs 1000-crore mark after 'Dangal', 'Baahubali 2', 'RRR' and 'KGF 2'.

Vivek Agnihotri, who had criticised the vulgar song 'Besharam Rang' in 'Pathaan', has said, "After Pathaan, I have a feeling that everybody will fall back to the same old system because Pathaan's success is the success or in today's environment I would choose the word victory. It's the victory of the age-old, exploitative, nepotistic top-heavy system."

He also hailed the movie and listed out the factors that worked in favour of the movie.

On a podcast, he cited the below reasons for its success:

• 'Pathaan' worked purely because of the charisma, the fan following of Shah Rukh.

• The way he marketed it, the way he took it on his shoulders 'that, okay it's my film and I am responsible for it' which is pretty good.

• I also think that some credit should also go to people who were making stupid statements against the film and people who were unnecessarily protesting and asking for boycott and these are different people from regular 'Boycott Bollywood' gang.

• There were also some violent factors who were saying we'll burn this, we'll burn that. They also contributed to this. And obviously our media channels.