Tennis Icon Rafael Nadal Now Brand Ambassador Of Infosys

Tennis legend and world's number one player Rafael Nadal is now the brand ambassador of Bengaluru-based multi-national company Infosys.

"Hello everyone. Very excited to join Team @Infosys as their global brand ambassador. Infosys has brought its digital expertise to the global tennis ecosystem and love impact that Infosys is making to communities beyond the court. I am looking forward to this partnership to do something beautiful together. #RafaXInfosys #NavigateYourNext #ChampionsEvolve," Nadal said on Twitter.

The company announced a three-year partnership with global tennis star on Thursday. "Globally acknowledged as one of the legends in sports, he also has had the ability to change with the changing rigors of tennis over the years. Nadal is a perfect embodiment of what it takes individuals or business leaders to evolve and continually navigate their next," a statement from the company said.

As the digital innovation partner for the ATP Tour, Roland-Garros, Australian Open, and The International Tennis Hall of Fame, brand Infosys has helped reimagine the tennis ecosystem for a billion fans globally leveraging AI, cloud, data analytics and digital experiences. Infosys has pioneered video and stats analysis platforms for players and coaches to revolutionize training, bolstered match analysis with AI-assisted journalism platforms for broadcasters to post engaging content and introduced new ways for fans to engage with the game. Other innovations, from Infosys, for the tennis ecosystem include explorations in the digital universe including mixed reality, social VR and 3D art museums to expand the history, and heritage of tennis to fans globally. Most recently, Infosys launched the Carbon Tracker, allowing ATP players to track and offset emissions from their travel on tour. It is a first of its kind sustainable tech in any sport, the press release added.

Nadal said that he was happy to work closely with Infosys, as it works to not only evolve the experience of tennis to the times, but also empower people in our communities to be part of a brighter future.

Rafael Nadal, said, "I love the way Infosys has brought its digital expertise across industries to the global tennis ecosystem. It has transformed the tennis experience for a billion global fans and truly empowered all players on the tour with analytics that they could have only dreamt of a few years ago. Also, the impact that Infosys is making beyond the court - creating the next opportunity for people, businesses, and communities - deeply inspires me. I believe it's our shared aspiration to create societal good that makes our handshake truly meaningful."