• search
For Quick Alerts
For Daily Alerts

PM Modi promotes generic drugs over branded ones; govt to introduce codes for doctors

By Oneindia Staff Writer

New Delhi, April 20: As Prime Minister Narendra Modi wants every Indian to have access to cheaper medical drugs, the government will soon come up with a mandatory code on marketing practices to ensure doctors and pharmacists prescribe generic drugs rather than more expensive branded ones.

According to Times of India, the code is aimed at making the drug supply chain involving pharmaceutical companies, distributors, retailers and doctors accountable. "Violation of the code will carry penalties that can range from a warning to cancellation of licence depending on the seriousness of the offence," added Times of India.


The proposed marketing code has been approved by the department of pharmaceuticals. Currently, the code is being vetted by the law ministry.

Speaking in Surat, Gujarat recently, the PM referred to the Pradhan Mantri Bharatiya Janaushadhi Pariyojana, which aims to provide cheaper medical drugs to the people.

"In the coming days, the government will bring a legal framework under which doctors will have to prescribe generic medicines which are cheaper than equivalent branded drugs, to patients," Pm Modi said. "...If a doctor writes a prescription, he has to write in it that it will be enough for patients to buy a generic medicine, and he need not buy any other medicine," he added.

OneIndia News

For Daily Alerts
Get Instant News Updates
Notification Settings X
Time Settings
Clear Notification X
Do you want to clear all the notifications from your inbox?
Settings X
We use cookies to ensure that we give you the best experience on our website. This includes cookies from third party social media websites and ad networks. Such third party cookies may track your use on Oneindia sites for better rendering. Our partners use cookies to ensure we show you advertising that is relevant to you. If you continue without changing your settings, we'll assume that you are happy to receive all cookies on Oneindia website. However, you can change your cookie settings at any time. Learn more