OLX.in gets over 1.5 bn page views every month despite any content or news item

New Delhi, Nov 4: Horizontal classifieds platform OLX.in gets more than 1.5 billion page views every month and it is viewed by potential customers only, Amarjit Singh Batra, chief executive officer, said.

"In India, we have crossed the mark of over 1.5 billion page views in a month. It is always viewed by potential customer, who is either here to buy or sell something. We do not offer any content in our site, nor do we have any news item. So whoever visits the site has a trading intention," Batra told IANS.

He said the traffic has grown in the last three-and-a-half years and 90 percent of these are coming from "our core C2C (consumer to consumer) categories of used mobile & electronics, used home and household goods and used cars and bikes."

Globally, 11 billion monthly page views - around 360 million page views each day- take place in OLX.

OLX entered India five-six years back, but the last three years have been more defining for the company.

Batra also said a recent study has revealed that Rs.22,000 crore worth goods remain unused in urban households.

IANS