Netizens Troll Sabyasachi Over 'Unhappy-Looking' Models In Saree

Sabyasachi, a renowned Indian fashion label, is currently facing a wave of criticism from internet users concerning four models featured in their latest photoshoot of a bridal campaign.

In a recently bridal campaign showcasing their saree collection, the brand organised a creative photoshoot featuring models wearing their exquisite outfits.

However, one particular photo from the campaign has caught the attention of the online community, with many individuals questioning models' expressions, noting a somber demeanor and the absence of traditional bindis.

Social media users wasted no time in highlighting this aspect, posting several comments and subjecting the label to online trolling across various social media platforms. The hashtag Sabyasachi too started trending on X (formerly known as Twitter).

In their posts, people are asking what's wrong with the model.

Sabyasachi is celebrated for its fusion of traditional Indian aesthetics with contemporary fashion, and it has a dedicated following of patrons who eagerly await their latest collections. However, this particular campaign seems to have struck a chord with netizens for the wrong reasons, with many questioning the brand's creative choices in presenting the collection.