Ladakh MP slams Maruti's latest Ad for harming fragile ecosystem; Internet reacts

Ladakh's Lok Sabha MP Jamyang Tsering Namgyal took exception to a Maruti car advertisement being shot in his parliamentary seat, and urged legal action against the automobile company for destroying the 'fragile ecosystem for commercial gain'.

The BJP MP shared a video of the advertisement being shot where the yellow Jimny is seen being driven through the lake while a crew waits shoots the same.

"I condemn @Maruti_Corp's irresponsible advertisement act. The fragile ecosystem should not be destroyed for the sake of commercial gain. I urge the administration to halt the shooting & take legal action as necessary. Let's preserve the unique beauty of Ladakh for future gen," Namgyal wrote on Twitter with the video urging authorities to halt the shoot.

The video received mixed reaction on Twitter. While several people supported what Jamyang Tsering Namgyal said, a lot of them disagreed with Namgyal's views.

"Stop all flights to Leh: exhaust gases are bad for fragile ecosystem. Stop all diesel vehicles: exhaust gases are bad for Ladakh's fragile ecosystem. Come on Mr Namgyal: didn't the local authorities know this before giving permission? I see no harm here. Lovely backdrop!" commented a Twitter user.

"You are the MP right and you are not able to stop this legally in your own constituency if you deem this to be not right?" another user wrote.

"By allowing more and more industries to setup plants which destroys Ladakh? Height of double standards," wrote another.

"Just wondering what happens to our beautiful Ladakh without tourism..
(On another note I really want tourists to be more responsible while travelling)," read a comment.

"Make tougher rules & all this can be digitally recreated, no need to spoil natural beauty of nature for same," one comment read.

"We support your view. Every company and citizen have responsibility to secure our natural assets. Be responsible citizen," another comment read.