GenAI-based Digital Marketing Course Announced — Admissions Open for January 2026

Bharati College (University of Delhi), in collaboration with RK Films & Media Academy (RKFMA), is pleased to announce that admissions are now open for the upcoming Digital & Social Media Marketing Using Generative AI (GenAI) course. Both offline (on-campus) and online (live) batches will commence in January 2026, with the admission process fully online.

As digital communication accelerates globally, the demand for trained professionals who can combine marketing strategy with Generative AI skills has grown significantly. This course has been specifically designed to address the expanding need for content creators, social media strategists, growth marketers, and AI-enabled digital professionals across industries.

Mr. Deepak Bansal (Director, RKFMA) emphasized the importance of such industry-ready programs. He said "Digital marketing today is no longer limited to posting on social platforms-it is a data-driven, technology-led profession. With the arrival of GenAI, the way brands create content, communicate, and scale online has transformed. This course equips students with practical skills using the latest AI tools, preparing them for the future of work. Our academic collaboration with Bharati College adds strong credibility and opens new pathways for learners seeking meaningful careers or business growth."

He also emphasised on the rising demand for AI-trained digital marketing professionals as businesses increasingly rely on social media, automation, and performance analytics. GenAI skills dramatically improve productivity, creativity, and campaign outcomes. The course is ideal for students, entrepreneurs, freelancers, career changers, and working professionals.

Candidates successfully completing the Digital Marketing course shall be awarded with a Joint Certification from Bharati College (University of Delhi) & RKFMA. Students shall be given hands-on training in GenAI tools, social media strategy, SEO, ads, analytics & automation with practical learning through portfolio-building through live projects and case studies as well.

There is also choice of learning mode, i.e., Offline or Online (live and interactive) classes by the expert trainers. The curriculum is also industry-relevant for immediate career support.

Admissions for the new batches to commence in January 2026. Application mode is 100% online. Prospective candidates may apply through the official website of the Bharati College (DU) for course-related updates.