Sankranthiki Vasthunam OTT Release: How Much Did Zee Pay For Digital Rights Of Venkatesh's Telugu Film?

The wait is almost over for Venkatesh fans! The blockbuster Telugu film Sankranthiki Vasthunam, which has already raked in over ₹300 crore at the box office, is gearing up for its OTT release. But here's the twist-before it hits the streaming platform, the movie will have its world TV premiere.

How Much Did Zee TV Pay For OTT Rights?

The movie will be streamed on Zee5 but it will be out on the OTT platform only after its TV premiere. Yes, the company which reportedly paid a whopping Rs 27 crores for the satellite and OTT rights, is making sure TV viewers get first dibs on this mega-hit.

Directed by Anil Ravipudi, Sankranthiki Vasthunam marks the third collaboration between him and Victory Venkatesh after the super-successful F2 and F3. The film stars Venkatesh Daggubati, Meenakshi Chaudhary, and Aishwarya Rajesh in lead roles, with a stellar supporting cast including Upendra Limaye, Sai Kumar, Naresh, and Srinivas Avasarala.

Sankranthiki Vasthunam Story

The story follows Yadagiri Damodhar Raju (Venkatesh), a retired cop enjoying a peaceful life in Rajahmundry with his wife Bhagyalakshmi (Aishwarya Rajesh). But things take a wild turn when a tech tycoon gets kidnapped, and Raju's ex-girlfriend Meenakshi (Meenakshi Chaudhary), now a cop, is assigned to the case. Awkward, right?

While the OTT release on ZEE5 might be slightly delayed, the TV premiere date is expected to be announced soon. This unique release strategy-prioritizing TV over OTT-has caught everyone's attention, making Sankranthiki Vasthunam one of the most talked-about films of the year. So, grab your popcorn and get ready for some drama, action, and loads of entertainment!