London, October 27 (ANI): Netizens are upset with Facebook's new feature that tells users they can communicate with their dead friends.
The social networking site's latest revamp saw an installation of an automatically-generated box which suggests the user to "reconnect" with a people they have been out of touch for a long time.
However, fans are in dismay and think the feature is insensitive.
Within a short span of time, dozens of users reported feeling distressed after the feature hinted they could get in touch with their close ones who had deceased.
Now, more than 900,000 are campaigning against it by joining a group that demands the site to go "back to normal".
One of the users of the site, Emma, revealed that the image of her deceased friend was on the page when she logged into the site.
"Like many of his friends I haven't deleted his profile as that would feel weird. I'm sure thousands of Facebook users are in the same position," Sky News quoted her as saying.
"When someone dies there doesn't seem to be much you can do about their profile. It would be nice to keep it as a memorial but there is no way of acknowledging what has happened to that person.
"There should be a way of recognising this on their profile or Facebook should remove the feature altogether to avoid causing offence," she added.
Meanwhile, a spokeswoman for the site said that the matter is being looked into.
She said: "Facebook is investigating the situation."
Facebook already has a "memorialisation" option, which invites users to inform death of someone close. (ANI)