Premier Farnell significantly expands Tyco Electronics lighting product range

Bangalore, Aug 24 (ANI/Business Wire India): Premier Farnell, the leading multi-channel, high service distributor supporting millions of engineers and purchasing professionals worldwide, today announced that it has significantly expanded its portfolio of Tyco Electronics' lighting products in Asia Pacific as part of its successful global partnership with Tyco Electronics.

In Asia Pacific, Premier Farnell will be Tyco Electronics' franchised high-service, low-volume distribution partner for over 400 lighting products.

In total, Premier Farnell offers up to 220,000 Tyco Electronics products worldwide with 18,000 components in stock at any given time for same-day customer fulfilment.

Additionally, this partnership brings both Tyco Electronics and Premier Farnell together on element14 (www.element-14.com), the popular community portal for design engineers to interact and collaborate on new technologies or designs in their local languages. ince its recent launch, the site has attracted 27,000 hits monthly.

"The Asia Pacific market has a growing appetite for infrastructural developments in which innovative lighting applications will play an important role. To better support the thousands of engineers who will need our excellent range of interconnect solutions as they create energy efficient and long-life lighting applications, we will work in close partnership with Premier Farnell. We believe that our customers' demands can be quickly and efficiently met by Premier Farnell's multi-channel, high-service model and its design community portal," said Andy Lim, Tyco Electronics, Asia Pacific.

"This strategic product expansion underlines Premier Farnell's commitment to supporting electronic design engineers in Asia Pacific with the latest technology from Tyco Electronics, one of the world's leading suppliers of passive electronic components. Premier Farnell now represents one of the largest ranges of Tyco Electronics products around the world. Through our multi-channel, high-service model, we offer customers free same-day or next-day delivery anywhere in Asia Pacific. Electronic design engineers can look towards fast, efficient delivery of products at every stage of their design process," said William Chong, Regional Director of Supplier, Product and Purchasing Management, Premier Farnell, Asia Pacific.

Tyco Electronics lighting products is available for order via Premier Farnell's website and customer contact centres in Australia, Singapore, Malaysia, India and China.

These products will be stocked at Premier Farnell's three distribution centres located in Sydney, Singapore and Shanghai enabling same day or next day order fulfilment to customers. (ANI)