Essel group adopts SAP for business growth

Mumbai, Jun 5: Leading media and entertainment company Essel Group today announced adoption of SAP as a platform of choice to help accelerate its business growth.

Announcing adoption of SAP at the ongoing SAP summit here, Essel Group Chairman Subhash Chandra said SAP was a natural choice for the Company which had strategic vision to transform the fundamentals of media and entertainment industry. ''We trust this alliance will help our organisations set a new Benchmark in computing for our industry,'' he added.

SAP's media solution, with its strong understanding of media business process, helps address new challenges faced by the industry and allow media companies generate new business while improving organisational efficiencies.

UNI