Olay Total Effects arrives in Ahmedabad

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Ahmedabad, Apr 10 (UNI) Leading beauty skin care brand 'Olay Total Effects', a product of Procter&Gamble India to fight against ageing, was launched by its brand model and Television Actress Shakshi Tanwar here today.

Talking to mediapersons, Ms Tanwar said, ''The Olay Total Effects is a breakthrough with its anti-ageing moisturizer containing the patented Vitaniacin formulation - an exclusive anti-ageing combination of niacinamide (Vitamin B3), Vitamin E and Pro-Vitamin B5 (panthenol), in addition to sunscreen protection, making it ideal for Indian skin.'' Talking about the product and its launch in the city, P&G Beauty India Marketing Manager Anantha Nayak said, ''On seeing the overwhelming response of women to the Olay Total Effects launched last year, we decided to expand our distribution to these cities to be able to enable many more women to experience the delight of one product that takes care of several ageing skin needs.'' UNI MP SR VKG1900

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