Pepsico launches Tropicana Twister,to triple business in 5 years

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New Delhi, Jan 28 (UNI) Pepsico India, today nationally launched its international fruit drink 'Tropicana Twister' in the country targetting the younger generation of the country.

The latest offering comes with a unique tagline - 'Toot Padega Fruit', and will be available in two pet pack sizes of 350 ml and 1.2 litre and will be available at Rs 22 and Rs 70 respectively.

'' The juice segment is the fastest growing beverage category and by offering a variety of choices from soft drinks to fruit juices in various formats the company aims to triple its revenue in five years time'', CEO Pepsico India, Sanjeev Chadha said.

The company plans to roll out three more variants of the popular fruit juice in the current year.


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