Value addition to lure customers

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New Delhi, Oct 23 2007 : Price discounts have been a very old way to lure customers but now the companies are focusing on value added offers during the festive season to attract more and more consumers as it is the quality and performance that matters the most.

The huge draws among consumers this season are big screen LCD televisions, home theatres and MP3s. Sales have started picking up during the last couple of days since the onset of the festive season, which started with Navratras, and will continue till after Diwali.

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