Sarsan launches unique coffee mix

Bangalore, Jun 22: Sarsan Foods, a Pune-based importer and distributor of exotic foods, today launched COFiCOFi, a unique three-in-one coffee mix with seven flavours, manufacturered by Manzaro Global Ventures of Britain.

The combination of coffee, creamer and sugar in a sachet appropriate for one individual mug of coffee, had been successful 32 countries and was being brought to the country in view of the discerning taste of Indians, said company Chairman Joherbhai Sarsanwalla here today.

As part of its corporate social responsibility, Sarsan Group also pledged on the occasion to give a part of the money on sale of each of its sachets as proceeds to the Foundation for Restoring Human Dignity (FORHD) for funding its projects.

Speaking to newspersons the Chairman said COFiCOFi had been successful because of it offered many advantages. It was convenient since each sachet was just right for one helping of coffee and ingredients were in the right proporation for a good cup of coffee, arrived at by extensive research.

The new product was in seven flavours to satisfy the palette of a wide range of consumers original, hazelnut, Irish cream, chocco moca, mintollate, tiger and vanilla. In the next few months, three more new flavours were expected to be launched, including a sugar free version, he added.

UNI