M&M to foray into passenger vehicle segment

Bhopal, Mar 13 (UNI) After the Sports Utility Vehicle segment, auto major Mahindra&Mahindra (M&M) is planning to launch low-priced passenger vehicles.

''The plan is to produce passenger cars in joint venture with a foreign company keeping in mind the purchasing power of consumers and their technological requirement,'' Senior General Manager (Sales) Bhartendu Kapoor told UNI here.

Mr Kapoor, who was here for the launch of a new variant of Bolero, said that the model had been made more attractive and comfortable. The Bolero possessed a special suspension and had better mileage.

UNI