ARBL launches Amaron PitStop in Erode

Chennai, Feb 26 (UNI) Leading Battery manufacturer Amara Raja Batteries Limited (ARBL) today launched the first Amaron PitStop in Erode.

The complete range of Amaron automotive batteries, the most popular product from ARBL, will be available at the PitStop, a company release said here.

The Amaron PitStop was an exclusive state-of-the-art retail centre providing technologically superior products through innovative means.

Speaking after the Amaron PitStop launch in Erode, Ganesh Swaminathan, National Sales Manager, ARBL said "there is a tremendous potential for growth in the market, this being the first ever PitStop in the city of Erode. The Amaron PitStops have broken the traditional way of retailing automotivebatteries".

"We have been giving our customers novel brand experience through the ambience, modern technology and attention to our customer's needs and we will continue to do so", he added.

"Our PitStop network has expanded enormously since its establishment about six years ago, and we now have close to 100 PitStops across the country, Mr Swaminathan said adding "at present we have over 12,500 retail outlets in the country".

UNI