Idea launches 'Easy Mail' for GPRS handsets

New Delhi, Dec 19 (UNI) Idea Cellular Ltd, an Aditya Birla Group company, has launched an e-mail service called 'Easy Mail' for its customers with a GPRS enabled handset.

Easy Mail is a clientless service with which any individual or enterprise subscriber can access emails as an MMS on his handset anytime and anywhere.

With this, any Idea GPRS subscriber can access his personal emails with all features like reply, forward with free POP3 access and no hassles on infringement of security. The service can be customised to receive emails from select recipients only.

Mr Pradeep Shrivastava, Chief Marketing Officer, Idea Cellular Ltd says, ''Easy mail is an exciting product for those who wish to remain accessible on the move. The product does indeed redefine email access and provides an easy to use interface for every Idea GPRS user.'' Easy Mail has been priced at Rs 3 for all outgoing emails and Re 1 for incoming emails. To get started, all a customer needs to do is to type an MMS 'GET' and send it to 2222. All MMS's sent and received from 2222 will be free of cost.

Idea also offers other push based e-mail services like Idea Mail, targeting business users using any range of the Symbian and Windows enabled mobile devices with GPRS connectivity.

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