Pepe Jeans tie up with Yash Raj Films

Mumbai, Nov 13: Yash Raj Films and Pepe Jeans London has joined hands to introduce smashing outfits worn by the starcast of DHOOM 2 (D:2), which includes Hrithik Roshan, Abhishek Bachchan, Aishwarya Rai, Bipasha Basu and Uday Chopra.

The D:2 collection presents 50 different styles of outfits including worked upon t-shirts and shirts, jeans with unique watches and embellishments, short and cool skirts, amazing biker jackets, bandannas and other accessories.

The collection is available at all Pepe Jeans exclusive retail stores, departmental stores and select multi-brand outlets across the country.

''The tie-up with Pepe Jeans gives us another opportunity to reach out to our viewers to enable them to experience first hand the magic of this unique franchise and extend it beyond the movie screen and into their day-to-day lives'', said Yash Raj Films CEO Sanjiv Kohli at the launch of D:2 collection here recently.

According to Pepe Jeans London country head Chetan Shah, ''The incredible star cast of D:2 and the exciting and explosive content of the movie encapsulates everything that the Pepe Jeans brand stands for - young, cool, trendy, hip, fashionable and innovative''.

''The D:2 tie-up will go a long way in enabling millions of Indian youth to connect with Pepe,'' Shah said.

UNI