Tata Elxsi to be ARM's softare design centre

Bangalore, Nov 9: Technology designer in digital products ARM today announced appointment of embedded technology and design services provider Tata Elxsi as its first Approvied Design Centre for Software.

Tata Elxsi would be the first partner of ARM to provide both hardware and Software design products that would enable the company to shorten time of delivery of its products. Tata Elxsi joined the list of 27 ARM approved Design Centres.

Announcing the appointment Keith Clarke, Vice President Strategic marketing, of ARM said that the addition to the already well established and respected ARM approved Design Centre programme added another link in the chain for ARM's ecosystem and yet another way for ARM partners to ensure a quality delivery be it hardware or software.

Nitin pai, Head of Worldwide marketing at Tata Elxsi said the partnership would help solidify the Company's leadership position in the System on Chip and embedded software design for the consumer electronic, media, mobile and automotive space.

UNI