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Emami launches 'live like Chiru' campaign

Hyderabad, Oct 7 (UNI) FMCG major Emami Ltd, makers of Navaratna cool oil, today launched an interesting promotion campaign in Andhra Pradesh involving its brand ambassador and Telugu Megastar Chiranjeevi.

One of the lucky buyers of Navaratna oil can meet the megastar and also 'live an entire day like him', Chiranjeevi's Media Manager Sarath Marar told reporters here.

The first prize offers the winner a stay at a five star hotel, dinner at Chiru's favourite restaurant, hair style by his personal stylist, a suit designed by his designer, his favourite groom kit, portfolio by his photographer, limited value shopping and visit his film shoot, he added.

Three lucky second prize winners would get a chance to meet their favourite actor and a 15'' flat colour television set. Five others will get DVD players signed by the actor.

Hundred lucky fourth prize winners would get audio CDs signed by the megastar, while 2500 others would get mobile torches signed by Chiru.

Over five lakh lucky people were sure to get Chiru's pocket calender, he added.

UNI SM AJ 2014

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