Aviva Insurance joins hand with Oxford Bookstore

By Staff
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Google Oneindia News

Kolkata, Sep 27 (UNI) In a strategic alliance with Aviva, Oxford Bookstore will be offering financial solutions to customers in retail outlets across India.

Through this innovative association, Aviva would reach out to the large customer base of Oxford Bookstore and educate them about the benefits of investing in insurance for the security of one's family, Aviva sources here today said.

Since this is the first ever tie-up with a bookstore by an insurance company, Aviva would get to reach out to all Oxford bookstore customers across their stores in Mumbai, Kolkata, Delhi and Bangalore.

Through this tie-up Oxford bookstore would provide value-added services to their customers and help them secure their future. The customers would also benefit from this alliance, along with its access to the best in international publishing, they could also learn about the world class and modern insurance products from Aviva.

Aviva Life Insurance Director (Bancassurance and business partnerships) Anil Sahgal said, ''This tie-up with Oxford Bookstore was just another opportunity for Aviva to expand its customer base.

Further in Oxford Bookstore, we have found a partner, who shares the vision and value of providing world-class services to its customers.'' CEO of Apeejay Oxford Bookstores private Limited Rajiv Chowdhury was also presented during the occasion.

UNI ABA JYN RN1532

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