Lee opens world's largest store in Bangalore

Bangalore, Sep 21: America's iconic jeans brand Lee opened its largest ever store in the world here last evening.

The 5400 sq ft store, one of the new format stores of the brand, opened with a displayof latest fall winter collection from Lee.

Lee, in a release here said that the theme for the store drew inspiration from vintage forms and shapes, but not without transforming them intoi something new and relatable to the trend conscious customer of today. It defly used monochromatic palette of black, white and shades of grey to upift the colors of the merchandise and put them in the spotlight that they deserve.

The store had a look of a old abandoned factory meeting hip, contemporary salon.

Lee is part of CF Arvind Brands Pvtr ltd and had recently completed elevenyears in the Indian subcontinent. the indian range included authentic jeans, shirts, t-shirts, casual wear, ad enture wear and accessories for guys and girls, all styled along the altest international trends.

UNI