CEAT launches 'gen next' truck tyre

Chennai, Sep 13 (UNI) CEAT, one of India's leading tyre manufacturing companies, today launched "Mile XL" touted to be the next generation truck tyre for the Indian roads.

After an extensive study and analysis of demand for high speed and cooler running tyres, the company designed this "tallest" truck tyre to give better mileage to truck owners, CEAT General Manager, Marketing, Rajiv Jain told newsmen here.

The tyre was test launched two years ago. After it successfully completed the "test phase," it was commercially launched today, he said adding the tyre, priced at Rs 12,500, would have a lifespan of six to 18 months.

CEAT enjoyed a market share of 18 per cent in the truck tyre segment and the introduction of the new model was expected to enhance this figure.

Taking note of the fundamental changes in Indian transportation sector, CEAT had drawn up expansion plans and proposed to roll out couple of other products.

It was already working on an expansion plan in the passenger radial segment.

"It is at the preliminary stage...we are looking at technology from other sources and planning to build our internal capability," he said.

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