ITC products launched in Visag

Visakhapatnam, June 22 (UNI) The ITC food division, leading manufcturers and marketers of branded and packaged foods launched its products in the city today.

Company Branch Manager Vineeth Visambharan, talking to newspersons here, said with the launch of range of ashirvad spices in the state, it would be an easy way for the homemaker to create a special flavour in every cuisine.

He said this marks ITC food's foray into the national branded spices market which was estimated at Rs 1,050 crore. After a successful pilot launch in north, east and west in the country, the range of spices is set to enter Southern India beginning in Andhra Pradesh.

The latest offering of turmeric, chilli and coriander powders were available in packs of various sizes, he added.

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