Ford launches freshened Endeavour

Chennai, Jun 22 (UNI) Ford India, a wholly owned subsidiary of Ford Motor Company today announced launch of a freshened Endeavour.

A company release here said, the new variant had special features like plush leather seats, a high end Kenwood I- Pod compatible MP 3 Player and door trims that enhance the luxury of the interiors.

The release quoted Ford India President and Managing Director Arvind Mathew as saying, the Ford Endeavour symbolises status and achievement. Symbolic of Ford's SUV heritage, the Endeavour is the only authentic premium off-roader in India. A market leader in its segment, the freshened Endeavour with its commanding road presence and luxurious interiors is a serious alternate for customers considering purchase of a high-end car.

The new variant is priced at Rs 13.85 lakh (ex-showroom Delhi) for the 4X2 variant and Rs 14.75 lakh (ex-showroom Delhi) for the 4X4 variant.

UNI AJ VV 1758