Roamware solution to control cost of mobile roaming
Bangalore Mar 31 (UNI) Global roaming experts Roamware has launched a solution to controls mobile roaming costs for the user while enabling network operators maintain their revenue streams by attracting new roaming customers.
Roamware's SMS Roaming and Rating opens up international access for SMS-only roaming services for both prepaid and post-paid subscribers. Travellers who would normally either be call-barred, or suffer the high price of paying for both their incoming and outgoing calls, can now have the ability tokeep in touch via SMS only.
Customers have full control over their roaming costs, with no need to pay deposits or provide credit guarantees. Because SMS is charged at a fixed rate, roamers know exactly how much it is costing them to communicate, the company said in a release here today.
The service generates more revenue for operators by opening up roaming services to users who currently could notor are not allowed to roam with their mobile. Operators could open up international roaming service to their entire customer base the relese added.
Roamware's SMS Roaming&Rating enables operators to charge outgoing SMS transactions for prepaid customers, including CAMEL Phase 2, on a real time basis. This solved the issue of revenue leakage currently caused by delayed billing of roaming transactions.
Roamware CEO Bobby Srinivasan said in the release ''This is a simple and seamless answer to enabling roaming capability for millions of new users. Today only 15 per cent of the worldwide GSM customer base of 1.6 billion people uses roaming services. There is a huge potential for operators to expand roaming within the existing global subscriber base, and we have developed the capability for achieving that potential''.
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