Albanian news anchors go topless on air to increase audience

In a bizarre case, an Albanian TV channel did something over the top to boost its audience. It asked its female news anchors to go on air almost topless. This TV channel is taking a literal approach towards giving viewers the "naked" truth – by employing almost-topless newsreaders. Wearing open jackets and nothing underneath, the young women reading the headlines on Zjarr TV are an unprecedented sight in the conservative Balkan country.