• search
For Quick Alerts
For Daily Alerts

Non-tipplers in Kerala village to get cash reward


Non-tipplers in Kerala village to get cash reward
Thiruvananthapuram, Mar 18: In a novel way to campaign against alcohol consumption, Kerala Government has drawn up a plan to honour non-tipplers in a local village panchayat here by presenting them with a cash reward of Rs 1,000 each.

Selected residents of Chemmaruthi village, who have never tasted liquor in their life so far, will get a cash prize of Rs 1,000 each and a shawl as part of the Health Department's anti-liquor campaign. As many as 10 villagers, aged above 40 and have a clean personal background, would be chosen for the reward from among the applications received, health department sources said.

The decision is as part of the Health Department's anti-liquor campaign

The drive is being organised under the aegis of the Public Health Centre in Chemmaruthi near Varkala town. A senior health official said the aim of the programme is to create awareness in the society that alcoholism is a disease and it can be cured through proper treatment.

"We have already received more than 15 applications so far and expect more in the coming days. The department's field staff will make a thorough enquiry about the applicants and collect as much as details about them," Gopakumar, Health Inspector at the PHC, told PTI.

The winners would be selected after a thorough scrutiny, he said. "By honouring a group of people for not consuming liquor, we can give our youngsters a message that alcoholism is something bad and it should be avoided," he said. The awards would be distributed at a function, to be conducted at the health centre, later this month, he added.


For Daily Alerts
Get Instant News Updates
Notification Settings X
Time Settings
Clear Notification X
Do you want to clear all the notifications from your inbox?
Settings X
We use cookies to ensure that we give you the best experience on our website. This includes cookies from third party social media websites and ad networks. Such third party cookies may track your use on Oneindia sites for better rendering. Our partners use cookies to ensure we show you advertising that is relevant to you. If you continue without changing your settings, we'll assume that you are happy to receive all cookies on Oneindia website. However, you can change your cookie settings at any time. Learn more