India AI Year In Search 2025 Breaks Down How Indians Compare Gemini, Grok, Perplexity and Other AI Tools

Search data from Google's Year in Search 2025 shows artificial intelligence dominating India's online interests, with Gemini leading the charge. Gemini beat ChatGPT in AI tool searches and ranked second among all trending searches, just behind the Indian Premier League. The results suggest many people in India now treat AI as a routine helper for work, study, entertainment, and creative projects.

The same report stresses how wide this interest has become across different platforms and uses. "The year AI became an everyday companion," the report noted, underlining how people relied on multiple chatbots and generators for tasks big and small. From drafting messages to editing photos and testing business ideas, AI tools moved from novelty status into everyday digital habits for many users.

Gemini and Year in Search 2025 AI in India trends

Gemini itself turned into one of the biggest technology stories of the year. It was the second most searched overall trend of 2025 in India, only behind the Indian Premier League. Beyond that ranking, the system became central to conversations about how AI could help people write, summarise, and design. Its features encouraged users to explore both text and image workflows in one place.

One feature-linked fad, known online as the Nano Banana trend, played a major role in that buzz. The name refers to Gemini's 2.5 Flash Image model, which powered viral edits such as 3D avatars and saree transformation visuals. Search interest around prompts like "Gemini saree trend prompt" and "3D model trend" jumped through the year, feeding a steady stream of creative experiments on social feeds.

Other tools in Year in Search 2025 AI in India list

Google's report shows that curiosity was not limited to Gemini or even to Google's own services. Grok, Perplexity, DeepSeek, and Google AI Studio all featured among the most searched AI tools in India. Each platform drew attention for different reasons, from playful conversation styles to focused research support. Together, they showed how users compared options rather than relying on a single assistant.

Grok, developed by Elon Musk and integrated into X, attracted many users who preferred a sharper conversational tone. The chatbot gained notice for sarcasm and its sense of context, which set it apart from more formal rivals. Debates on social media often paired Grok with Perplexity, a search-style chatbot, when people asked which option might be "the best AI assistant."

Use patterns in Year in Search 2025 AI in India

Perplexity built its niche as a tool that felt closer to a search engine than a classic chatbot. Students, researchers, and business owners in India often turned to it for quick summaries and structured answers. DeepSeek, on the other hand, appealed to those interested in image generation, where prompts could turn rough sketches or ideas into stylised artwork and detailed visuals.

OpenAI's ChatGPT still remained widely used in 2025, but its search momentum slowed. Google's A to Z trend breakdown reveals that lighter, more integrated models often ranked higher. "India explored a whole ecosystem of tools," the report said, pointing to growing comfort with trying different apps for research, entertainment, design, and meme content rather than sticking to early favourites.

These changing habits highlight how quickly people in India adjust to new digital tools. Some students asked Gemini to help draft essays and study notes, while entrepreneurs used Perplexity for reports and summaries. Influencers and content creators leaned on Grok's sarcastic style to test jokes and captions. Across a year already filled with cricket, films, and cultural buzz, artificial intelligence secured a lasting place in everyday curiosity and conversation.