Victorinox-Percept tie up for product marketing

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Mumbai, Nov 4: Victorinox, manufacturer of Swiss Army knife, on Tuesday, Nov 4 announced that it has tied up with Percept for marketing the company's range of high quality products including pocket multi-tools, fine cutlery, time-pieces and travel gear.

For this, they will launch a conceptual marketing campaign in the high potential Indian market, where it already has 600-700 retailers in place. The products will be marketed by Percept/H, Percept's 50:50 joint venture (JV) with Hakuhodo, a release said here today.


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