Intex aims for Rs 200 cr turnover with 9 new models

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New Delhi, Aug 5: Aiming at a turnover of Rs 200 crore this fiscal from its PC division, Intex Technologies on Tuesday, Aug 4 unveiled nine models of notebooks.

Speaking on the occasion, Intex CMD Narendra Bansal said, ''Today, notebooks make a large chunk of the total PC market. With changing consumer preferences, the market for notebooks is witnessing more than a 100 per cent growth. We are working hard to fall in line with this trend and to grab a piece of the pie with our diversified range of value-for-money, high quality notebooks, a strong distribution and service network and effective communication strategies.'' All the notebooks, including Lifestyle Book, Gaming Book, Tablet Pad and Business Book, are Wi-Fi and Bluetooth enabled in the price range of Rs 23,000 to Rs 75,000. They are equipped with Intel processors.

Talking about the total turnover of the company, Mr Bansal said it was Rs 333 crore in 2007-08 and the company was hoping to cross Rs 575-600 crore by March 2009.

Intex Executive Vice-Chairman Ramesh A Vaswani added, ''the introduction of notebooks is in keeping with the company's philosophy of moving up the value chain in its range of IT hardware products with end-consumer interface. Intex notebooks are aimed at both the high-end users and consumers looking for value for money.''


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