Lingerie hits sizzling ramp at WIFW

New Delhi, Mar 16 : Models displaying lingerie walked the ramp, on the day four of the ongoing Wills India Fashion Week (WIFW) being held here. The organizers said the huge turnout of people from body wear industry bode well for the Indian fashion industry. "The trend is definitely getting popular. We are here as the industry gathering. It's getting wide coverage in both television and the print media. It's a very good development for the industry. We are happy to be the part of the event," said Shelly Manocha, organizer. The audience appreciated the quality of lingerie products showcased. "

The products were very good in quality and their design too was fabulous. We enjoyed the event a lot," said Devender Singh, an undergarments trader. The 11th edition of WIFW is a grand affair with around 84 designers and 40 shows. The five-day event, which opened here with a bang on March 12, is being held at the Pragati Maidan, a sprawling trade promotion complex in the heart of the city. Events like the Wills India Fashion Week provide a platform for the designers to directly interact with the buyers and do good business.

ANI