Thiruvananthapuram, Nov 26 (UNI) The DeoGracia Infotech, a value innovation company, has started its operation at Technopark, near here.
According to a release today, the company focussed on new generation ideas, patented products and new market creation initiatives.
The company would have consulting, R and D, technology and media technology divisions to cater to multiple needs of its clients.
The company drove the philosophy of ''value innovation'' by creating a 'blue ocean strategy' for its clients. 'Blue ocean strategy' had four action framework-- create, raise, eliminate and reduce, the release said.
A consulting team would help to create uncontested market or recreate market boundaries, reach beyond existing demand, make competition irrelevant and align the whole system of activities in pursuit of differentiation and low cost.
Moreover, the research wing would help in developing, testing and implementing any innovative ideas in the new generation technology space.
Stating that the company had brought in several innovative products into market, the release said it had already developed a 'Content Management System' and 'Contact Centre Management software' that could be tailor-made for application to e-Governance, enterprise portals, e-Business and Web-based communication.
The company claimed to have developed an analysis tool for 'Indian Election Analysis', which was being used by media groups, NGO's and universities.
A 'medical tourism distribution and reservation engine' was on the testing phase and the company was planning for a separate subsidiary to promote the upcoming value-added medical travel industry in Asia.