GE Money India launches 'Har Baat Saaf Saaf' campaign

Mumbai, Nov 5 (UNI) In order to assuage the growing concerns of customers about misleading claims and poor services in the financial services sector, GE Money India, a leading consumer finance company, today announced the launch of its new campaign, 'Har Baat Saaf Saaf', which offers a host of unique value propositions for its customers.

A 15-day loan-back guarantee is the first amongst other offers to be launched by GE Money for its customers of home loans, loan against property and personal loans. The 15-day loan-back guarantee is aimed at addressing the industry issue of false promises and customers' growing demand for a completely transparent deal.

GE Money India president and CEO Vishal Pandit said '' We are delighted to offer this unique service guarantee to our customers.

This is a manifestation of our promise to continue to build a trustworthy and transparent, long-term relationship with our customers.'' ''As a responsible corporate citizen and a key player in the industry, it is our responsibility to address the concerns and needs of our customers. 'Har Baat Saaf Saaf' is our promise of total transparency at all stages of our relationship with them,'' he added.

Customers of GE Money's loan products will be given an option of returning the loan within 15 days, if they find a gap in delivery versus promise. The company will not charge any processing fee or penalty in case the customer has not given all details and terms and conditions of the loan during the process of applying for a loan.

GE Money also announced the launch of a new website around financial literacy and education. URL will have a host of information detailing out fundamentals of financial planning and some guidelines for consumers around it.

UNI