Motorycycles see drastic slump in sales for TVS in Sept 07

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Bangalore Oct 1(UNI) A sharp slump in the motorcycle sales has led to a reduced total two wheeler sales for TVS Motor Company in September with the numbers reported at 115,091 units for the month as against 162,200 units in September last year.

The company's motorcycle sales recorded 53,991 units in September compared to 106,972 units recorded in September 2006. Currently, the company's motorcycle portfolio was skewed towards the retail finance dependant entry level and was practically absent from the executive segment, which accounted for over 40 per cent of the motorcycle sales.

The launch ot its new executive range product TVS Flames would fill this gap and help the company to leverage the entire product portfolio in future the company said in a release here.

In the scooter segment, TVS Scooty continued to post higher growth figures over last year clocking 27,199 units in September 2007 when compared to 24,890 units, recording a growth of 9 per cent over the same period last year. The launch of TVS Scooty Teenz EV was expected to further strengthen this segment as well.

Gearing up for the ensuing festvcal season the Company said it's 110 cc TVS StaR City would be available during the upcoming festival season and give sales a further thrust. Along with the recently launched TVS Apache RTR, the company would offer a complete motorcycle portfolio to consumers. The company was well on course for the new launches in various segments as scheduled.


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