Virat to supply products to Walmart stores
New Delhi, Sep 27 (UNI) Virat Crane Industries Ltd today said it will sell its products to retail giant Walmart through its subsdiary Durga Dairy Ltd.
The company through its subsidiary has entered into strategic marketing alliances with major retail players like Trinetra, Gaint, Spencers, Foodworld, Subhiksha and Metro.
The retail chains, are the buyer - stores for Durga Ghee, the branded clarified butter from Durga Dairy, a statement said.
The company's brand Durga is an established brand in the markets spread across Andhra Pradesh, Orissa, Maharashtra and West Bengal, Brand Durga products are very popular in household retail segment.
UNI
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Story first published: Saturday, September 29, 2007, 9:22 [IST]