Q2 notebook PC sales up 73 pc: IDC

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Bangalore, Sep 25: With a robust 73 per cent surge in sales of notebook PCs, the Indian PC market maintained an healthy growth rate of 22 per cent for the second quarter from April to June 2007, IDC India said today.

The IDC India findings revealed the PC sales had topped the 1.53 million mark in the second quarter as notebook PC market momentum continued unabated notching a growth of 73 per cent.

Brand value and service capabilities would define future market leaders while volume growth is expected to help make notebook PCs more affordable, an IDC release said here today.

For the same period (2Q 2007 over 2Q 2006), desktop PC shipments showed a growth of 11.3 per cent.

In the overall Client PC (Notebooks and Desktops combined) market, the rankings remained unchanged. HP retained the top spot with a market share of 22.2 per cent, followed by HCL at 12.8 per cent and Lenovo at 10.3 per cent, in terms of unit shipments during period.

In terms of desktop PC shipments HP managed to regain its top position with a market share of 16.7 per cent, followed by HCL and Lenovo in second and third spots, respectively.

In terms of notebook PC shipments, HP retained the top spot with a market share of 40.4 per cent. Lenovo came in at the second spot and Dell climbed up to take the third spot.

The key market trends witnessed during period saw notebook PC market momentum continued unabated.

Northern India garnered the lion's share of total client PC shipments followed by the southern and western parts of the country. The eastern region moved from a share of seven per cent to a share of 11.6 per cent of the total India client PC market during the period. IDC India Computing Products Research Manager Piyush Pushkal said, ''Notebook PC purchases will be heavily influenced by 'brand value' and service capabilities in the minds of customers, while economies of scale will help vendors remain competitive and offer better price points going forward.

''Consumers would benefit even further when local vendors gear up and compete with the big, global players through a strategy of price, smart sourcing and product innovation. SMB enterprises, Education and Consumer segments will continue to be major drivers for the notebook PC category,'' Mr Pushkal added.

During the Q2 growth of client PC shipments in Northern India and Southern India was driven largely by shipments of notebook PCs. Due lack of large deals in the BFSI and IT/ITeS segments during the quarter, shipments of commercial desktop PC fell in the Western region. Eastern India, starting on a low base, witnessed significant traction of notebook PCs.

Along with the Consumer sector, Banking, Financial Services and Education Sectors helped shipments in the eastern region to grow.

With a lot of untapped potential, Eastern India had significant potential for future growth of the India client PC market.


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