GMR airport venture gives ad rights to Laqshya Media

Hyderabad, Aug 28 (UNI) GMR Hyderabad International Airport Limited (GHIAL) has awarded Advertisement Services Management Contract for the new airport at Shamshabad to the Mumbai-based Laqshya Media Pvt Ltd.

The contract is valid for a period for seven years, a company release here said today.

According to the agreement, Laqshya shall operate, manage and maintain advertisements by offering the locations to prospective clients/third parties for advertisement.

All the display units installed shall be consistent with the architecture and design of the airport and of a high quality.

In the pre-operation term, the company will preapare a Master Plan that includes in-teminal advertising and outdoor advertising facility with concept designs, themes and location planning for advertising at the airport.

GHIAL would be involved in the preparation of the advertising master plan, the release said.

UNI