Tata Telesrvices, Motorola launch Moto Q at Rs 20K

New Delhi, July 31 (UNI) Tata Teleservices Ltd (TTSL) with Motorola Inc today launched the Moto Q CDMA handset at Rs 19,999 with TTSL setting a target of 30,000-50,000 sales by the end of this fiscal through its exclusive stores.

''We target to sell around 30,000 to 50,000 units by the end of this fiscal through our 3,000 exclusive outlets and also through our tie-ups with SMEs,'' Tata Teleservices Ltd President (Business Unit) Vinayak Deshpande told reporters here.

Mr Deshpande added that TTSL has plans to expand its services to the North east states and Jammu and Kashmir by the end of this year to become a pan-India operator.

''Moto Q brings together all converged solutions users need to work, stay in touch and have fun. With the best voice, data and design technology in one ultra-thin, intelligent, hard-working device, the Moto Q enables increased productivity and entertainment on the go,'' Motorola India Mobile Devices Vice President and General Manager (Mobile Devices) Malcolm Dawe said at the launch.

The Moto Q CDMA business phone has undergone changes from its US variant to enable the phone to be used as a modem and Motorala said it will soon launch the GSM variant of the Moto Q. However, Mr Malcolm declined to quote any specific date for the launch.

''All I have to say is stay tuned and we will launch it soon,'' Mr Malcolm said.

The Moto Q is presently available only on the TTSL network but Mr Deshpande insisted that the launch of the GSM version of the Moto Q will not effect its sales because of the superior technology of CDMA network.

Last fiscal TTSL sold around 80,000 units of CDMA phones and plans to increase it to 1.5-2 lakh units this fiscal.

The Moto Q handset can be availed on the exclusive Business Platinum 649 Plan by TTSL under which, subscribers will enjoy free monthly data usage of upto 512 MB and the customers will also get Rs 150 worth of free local calling, Mr Deshpande said.

The handset comes with 512-MB miniSD card and is based on a Qualcomm multimedia platform chipset, which runs on the Microsoft Windows Mobile 5.0 operating system.

The Moto Q offers built-in-rich multimedia functionality and Bluetooth stereo music streaming. It is pre-loaded with the full-length Bollywood movie 'Dus', five MP3 songs and customised wallpapers.

It also offers integrated Bluetooth 102 wireless technology with stereo profile support for communicating with Bluetooth-enabled headsets, car kits and other devices like one extra battery.

UNI