Birla Sun Life launches the counter life insurance plan 'SimplyLife'

Mumbai, Jan 16 (UNI) Birla Sun Life Insurance (BSLI) today announced the launch of a simple and convenient over the-counter unit linked plan 'SimplyLife'.

Vikram Mehmi, Chief Executive Officer, BSLI said, ''SimplyLife is a policy that is a non-medical guaranteed issuance plan with the contributions guaranteed.'' It is a quick and easy to get over the counter Insurance plan, which requires a simple 2-stage process for a customer to buy the policy, a BSLI release issued here said.

The buying process is extremely simplified for the customers where they need to complete the application form and submit to an Insurance advisor along with the age proof and the cheque for the first premium.

In the savings category, fixed deposits offer a five-year maturity. This plan with a 10 year maturity is uniquely positioned and being Unit Linked in nature will earn the customer beneficial returns.

UNI