vJive gets initial tranche of Rs 20 crore from VC

Mumbai, Dec 22 (UNI) vJive, claims to be India's first and largest broadband out-of-home media&digital signage network, has obtained an initial tranche of Rs 20 crore from a venture capital(VC) firm.

The VC funding-from Matrix Partners India- will be deployed by vJive to further accelerate its expansion plans, said its Co-Founder&Chief Executive Officer Rajesh Jog today.

Currently, vJive is deploying 2,000 digital screens as part of its network and will scale this network to 100,000 screens by 2010, added Mr Jog.

Headquartered in Mumbai with offices located in New Delhi and Bangalore, the company's nationwide team delivers digital marketing solutions with quantifiable results by connecting businesses with customers throughout India through Point-of-Purchase advertising solutions and emerging applications.

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